Lifestyle and Culture Writer

Veronica is a nimble and bubbly writer looking to join content teams and publications that want to create unique and curious content, whether convincing copy or influential articles. She has a passion for lifestyle and culture and over five years of experience. She offers a wealth of content creation skills and experience, ranging from long-form website copy to product roundups and social media posts. Her work has an honest and captivating tone with a hint of wit that connects with readers, resulting in more clicks, conversions, and shares.

Veronica has a BA in literature from Boston University, an impressive list of bylines, and ample experience writing in lifestyle and culture niches.

Writing and Editing Experience

SUCCESS — News Writer (April 2025 - Present)

  • Covers news topics with a distinct angle to help readers turn information into actionable advice. 

  • Keeps up with global news stories to find topics that help readers, pitching unique ideas with thoughtful outlines. 

  • Focuses on the evolution of business and marketing, highlighting the intersection of sustainability, wellness, and humanity.

Shiki Wrap LLC — Content Strategist and Copywriter (February 2025 - Present)

  • Creates blog posts, email campaigns, social media copy, newsletters, web copy, and product content for the reusable gift wrap brand. 

  • Helps hone the brand’s voice and identity while driving traffic and encouraging engagement. 

  • Highlights meaningful aspects of the brand, such as environmental impact and sustainability initiatives.

The Cool Down — Climate and Culture Journalist (November 2024 - Present)

  • Researches and writes web articles and social copy according to TCD’s editorial style. 

  • Handles quick-turn assignments on topics like plant-based food, non-toxic products, clean lifestyle habits, and healthy living.

  • Explains complicated topics in simplified, accessible terms to a broad audience.

Compose.ly — Content Writer (October 2024 - Present)

  • Creates professional content, including blog posts, guides, and landing pages on topics like travel, home, marketing, and business.

  • Ensures that content adheres to SEO best practices, is engaging, accurate, and follows very strict and specific project guidelines. 

  • Efficiently organizes and tracks projects to meet tight deadlines, with 24-hour to 3-day turnaround times.

Hyphen Social — Commerce Writer (September 2024 - Present)

  • Writes high-quality and engaging product lists for reputable sites like Rolling Stone, CNN, Daily Mail, Brit+Co, Popsugar, and more.

  • Researches Amazon for unique and interesting products that stand out from other product lists. 

  • Covers a wide range of product topics, including fashion, home, pets, beauty, technology, and more lifestyle categories.

NATIV3 — Copywriter (March 2024 - Present)

  • Helps the NATIV3 content manager produce content for holistic wellness-focused clients and brands. 

  • Writes copy and editorial content concerning herbal energetics, clean beauty products, clean home technology, and more.

  • Adheres to best SEO practices while creating natural and authentic content that drives conversions and engagement.

ContentWriters LLC — Copy and Content Writer (December 2022 - Present)

  • Creates premium copy for well-known brands like Land’s End, Ashley Furniture, Foot Locker, and FragranceX, delivering persuasive, on-brand content that resonates with target audiences.

  • Contributes to diverse formats, including product pages, lifestyle blogs, luxury magazine articles, email campaigns, and social media captions across topics like fashion, home, travel, food, and pets.

  • Recognized for high-quality output, adherence to deadlines, and a compelling tone that consistently earns client praise and repeat requests.

Geist Media — Lifestyle Commerce Writer (January 2025 - July 2025)

  • Produces compelling articles for lifestyle topics, namely in the fashion, beauty, home, and wellness niches for multiple sites. 

  • Has developed top-performing SEO-driven content, increasing organic search visibility, engagement, and conversion across all sites. 

  • Submits clever and enticing pitches to the editorial team, combining creativity with reliability to make the editing team’s job easier. 

  • Keeps abreast of industry trends to improve content and adapt strategies continuously.

Queen Zone — Journalist and Editor (July 2024 - December 2024)

  • Wrote and edited pieces about lifestyle and culture with a focus on female issues and perspectives for this woman-driven website.

  • This role involved a mix of duties and projects, including interviewing, researching, AI prompting, pitching, and more. 

  • She helped build this website into a place where women can find advice, read fun stories, learn about current events, and more.

Zy Media — Lifestyle Journalist (March 2024 - October 2024)

  • Worked as a journalist, producing 2-3 articles per week for Mental Style Project, Simple Is More, and The Enemy of Average.  

  • Responsible for pitching irresistible headlines and quickly creating credible content to drive traffic to the sites. 

  • Topics include travel, home, lifestyle, pop culture, global culture, music, food, productivity, self-care, and budgeting.

WordAgents, Inc. — Full-Time Content Writer (August 2021 - June 2023)

  • Delivered high-volume copy (80,000–100,000 words monthly) in various niches.

  • Adhered to SEO best practices, voice guidelines, and formatting standards.

  • Produced content spanning fashion, pet products, finance, and lifestyle.

  • Frequently handled complex assignments thanks to her proven expertise in blending SEO with engaging storytelling.

The Borgen Project — Temporary Journalist (December 2020 - August 2021)

  • Covered global poverty from a variety of angles, pitching ideas and headlines.

  • Researched topics, interviewed sources, and crafted authoritative and informative articles.

  • Tackled sensitive and serious materials with the utmost respect and authenticity.

  • Received praise from her managers and was invited to continue to contribute to the site. 

Other Work Experience

Prior to becoming a full-time writer, Veronica worked in different industries, including food and beverage, higher education, beauty and wellness sales, and fashion retail, holding multiple management positions throughout. 

Her experience in these positions gives her insight into a variety of topics that she enjoys writing about. History includes employment at Segler Enterprises, Starbucks, The Darden Group, Follett Higher Education, and several small businesses.

Education

Boston University, College of Arts and Sciences — BA in English Literature (September 2015 - May 2019)

Veronica earned a Bachelor’s Degree in English Literature from the College of Arts and Sciences at Boston University. Her most impactful and inspiring studies included British literature, American literature, Gothic literature, queer media, detective fiction, illness narratives, and history of criticism.

Skills

  • SEO and Affiliate Copy: Skilled in keyword optimization, affiliate linking, and SEO tools like WordPress, Clearscope, and Surfer SEO.

  • Digital Tools: Proficient with WordPress, Google Analytics, and SEO plugins.

  • Research and Fact-Checking: Meticulous in sourcing, fact-checking, and delivering accurate information.

  • Content Ideation and Creation: Creative with headlines, pitches, and engaging B2B, B2C, and commerce copy.

  • Client Communication: Open and professional, with a history of clear client interactions and adherence to briefs.

Notable Bylines

  • Rolling Stone

  • CNN

  • Daily Mail 

  • Popsugar

  • Reviewed

  • Brit + Co 

  • The Weather Channel

  • Business Insider

  • VICE

  • The Daily Meal 

  • Seattle Daily Journal of Commerce 

Let's create something people actually want to read. Ready when you are.